According evangelisch.de a "new evangelical journalism concept called" as "church" appears in the current Medienrealtität with its print-heavy orientation hardly hearing place?
delay with the responsible persons within the EKD, the word "cross-media" to know. Whether they have understood what the word means and what dimension is behind it, I doubt much. The executives cited EKD grew up in the journalism concept, which today seems no longer seems to work. And these heads should now lead us to the promised land? Media literacy includes the structurally elect journalism and paper - unfortunately not facebook, blogs & Co.
A possible way out would be the eye-level dialogue with the creators of the successful media presence. Symposia in church schools are no longer protected, but to the media conferences in the media world with Google, and RTL levels. Learning to listen, and the Christian content in the form of broadcast formats & Co. to offer in the media market.
Ich helfe gerne.
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